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Session 30 | Rebuilding After the Pandemic
Time: 2:00 to 3:30 p.m.
Type/Topic: Operations/Quality Improvement
Level: Intermediate
Session Summary
Skilled nursing centers have changed because of the pandemic. Some view the caregivers as heroes while others still don't trust them. Elective surgeries and fear of COVID-19 caused short-term utilization to decrease, and the federal government is touting the use of home and community-based services instead of skilled nursing centers. Skilled nursing providers may need to make changes to adapt to the needs and desires of their customer base. Listen as a panel of seasoned experts and corporate operating officers discuss strategies and ideas to move to the rhythm of change.
Presenters
Deborah Franklin
Senior Director of Quality Affairs | Florida Health Care Association
About the Presenter
Deborah Franklin is the Senior Director of Quality Affairs for Florida Health Care Association. Deborah has an MHA and is a Nursing Home Administrator with over thirty years in long term care sector. Deborah is responsible for leading the Association's internal quality department while pioneering initiatives on quality improvement in long term care. She works in conjunction with the Association's Board of Directors, Quality Cabinet and associated committees to develop, plan and implement long term care quality and educational programs to support members with their pursuit of providing high-quality, person-centered care. Additionally, Deborah is the key liaison with the executive and legislative branches, as well as state and federal health care agencies, on long term care survey and regulatory issues.
Vernon Zeger
Executive Director | Village ont the Green
About the Presenter
Vernon Zeger has been involved in the health care profession for over 26 years, with the majority of that time spent as an operator of skilled nursing centers. He has run facilities ranging in size from 60 to 300 beds and had enjoyed the challenges presented by each different environment. Most recently, he was the Director of Operations for AdventHealth overseeing 11 centers (8 in Florida, 2 Texas, and 1 Kansas). Previously, for 12 plus years, he oversaw operations for a large not-for-profit organization and was responsible for overall performance of skilled nursing centers, assisted living facilities and independent living facilities throughout Central Florida. Vernon received his Bachelor’s degree in Health Care Administration from the University of South Florida with a minor in Business Administration, and is currently completing his Masters Degree in Business Administration (Health Care concentration). He is a licensed Risk Manager and is a sitting Board member of several committees and organizations which include a large local nursing school, as well as the FHCA V.P of Multi-facilities and Vice Chair of the FHCA Finance Committee, to name a few. He is currently the Executive Director of a prominent 80 plus acre, Village on the Green, in Orlando.
Tricia Robinson
President & CEO | Avante Group, Inc.
About the Presenter
Tricia Robinson was born and raised in St. Petersburg, Florida. She received a Bachelor of Nursing from the University of Phoenix in 2003. Tricia has also obtained licensures as a licensed Risk Manager and a Licensed Nursing Home Administrator. Tricia has proudly served the long term care profession for over 25 years. She has worked in many positions, from being a Certified Nursing Assistant to a Registered Nurse. Tricia has held multiple leadership positions, including Director of Nursing Services, Regional Director of Clinical Services, Regional Vice President of Operations, Chief Operating Officer, and most recently President and CEO of the Avante Group in December of 2018. Tricia is an active participant with the Florida Healthcare Association serving on several key committees such as Our Florida Promise and the Quality Cabinet. Tricia has a passion for innovation and quality in the health care setting and leads the Avante team to clinical and operational successes.
Mikki Meer
Florida Division President | Consulate Health Care
About the Presenter
Mikki Meer is the Florida Division President for Consulate Health Care overseeing 57 skilled nursing centers and four assisted living facilities within the state. She joined the Consulate Health Care family in October of 2018 and brings twenty plus years of operational experience in the post-acute setting, along with a successful track record in the areas of multi-facility operations, survey management, census development and customer excellence. Prior to joining Consulate Health Care, Mikki served as president and chief operating officer at Orianna Health Systems where she had been since 2015 as well as operational leadership roles at Gulf Coast Health Care, HCR Manor Care and Life Care Centers of America. She is a Licensed Nursing Home Administrator, pursued an MA degree from the University of Florida in Sociology with an emphasis on Gerontology, and obtained a BA in Sociology from Eckerd College with a minor in German.
Cary Smith
Chief Operations Officer | AdventHealth
About the Presenter
Cary Smith, NHA is the Chief Operating Officer for AdventHealth Care Centers. She is a graduate of Southern Adventist University in Collegedale, TN with a degree in Long-term Care Administration. Mrs. Smith has been a licensed nursing home administrator since 1989 in various States and in Florida since 1995. Her experience in long-term care includes marketing, customer service, training, program development and facility operations. She brings to the organization great passion and commitment to the aging population and the Long-term Care industry.
Alex Terentev
Chief Operating Officer | The Lilac Health Group
About the Presenter
Alex Terentev is a Chief Operating Officer for The Lilac Health Group, operating eight skilled nursing centers in Florida. In the past Alex was a Director of Operations for Gulf Coast Health Care. Alex holds a Master’s degree in Health Care Administration and has been in long term care for over 20 years. Alex has been actively involved in Florida Health Care Association for 14 years, including serving as FHCA President from 2018 to 2020. Alex served of the Advisory Board of the Long Term Care Administration Program at the University of South Florida from 2011 to 2018. Also, Alex was a Senior and Master Examiner for the National Quality Award with American Health Care Association from 2010 to 2019.