Stay Tuned for the Impressive Lineup of 2020 Speakers! 


2019 Keynote Speakers


Leadership Pre-Session: Sunday, August 4, 1:30 to 4:30 p.m.

Staying Power: How to Keep Your Employees Longer

Cara Silletto, President, Crescendo Strategies
While some of today’s workforce is made up of deep-rooted, dependable staff, a larger number of positions are now a revolving door of employee turnover. Workforce thought leaders from Crescendo Strategies will share insight on why staffing is so challenging today and additional ways to gain greater staffing stability. Learn how to slow the revolving door, more effectively manage the impending shorter-term workforce, and maximize the time you have with each employee. Additional Registration Fee Required.


Kick-Off Membership Meeting: Monday, August 5, 2:00 to 4:00 p.m.

Mega Session - Fireside Chat: Culture That Rocks: How to Amp Up or Revolutionize a Company’s Culture

Jim Knight, Founder & Owner, Knight Speaker
A Training & Development veteran for 30+ years, Jim Knight facilitates on a variety of interactive topics, including sessions around organizational culture, world-class service, building rock star teams, hiring & retaining “rock stars”, employee branding, performance management, philanthropy and facilitation training. Jim has put his experience and creativity to work, which has consistently developed cutting-edge training concepts. Jim Knight was recognized by Training Magazine as representing one of the Top 125 training companies in the world out of all industries & businesses. Jim has since been featured in Forbes Magazine, Inc. Magazine, Entrepreneur Magazine, Nation’s Restaurant News, Business News Daily and Fox Business News. Jim Knight is also the best-selling author of Culture that Rocks!: How to Revolutionize Your Company’s Culture. A portion of his book, monthly report and speaking proceeds goes to No Kid Hungry to eliminate childhood hunger in the U.S. and the LEAP Foundation, which supports severe trauma victims through wilderness therapy.


Membership Meeting & Election of Officers: Tuesday, August 6, 8:30 to 10:00 a.m.

Mega Session - Fireside Chat: Prospering During Challenging Times

Governor Mark Parkinson, President and CEO, AHCA/NCAL
The Honorable Mark Parkinson is the president and chief executive officer of the American Health Care Association and National Center for Assisted Living, which represents more than 12,000 for- and not- for-profit nursing homes, assisted living residences, and centers for the care of people with intellectual and developmental disabilities. Before leading AHCA/NCAL, the native Kansan was a successful businessman, state legislator, and most recently served as the 45th Governor of the State of Kansas. A summa cum laude graduate of Wichita State University, Parkinson finished first in his class from the University of Kansas School of Law in 1984 before forming his own private practice law firm in 1986. In 1990, Parkinson was elected to the Kansas House of Representatives; two years later he was elected to the Kansas Senate. While serving in the state legislature, Parkinson earned a reputation for bridging party lines. In 1996, Parkinson focused on a new passion—helping to enhance seniors’ quality of life by providing first-class, elder care centers. An owner and operator for more than 10 years, Parkinson helped to develop 10 centers in Kansas and Missouri. His experience as founder, developer, and CEO of centers offering skilled nursing care, assisted living, and dementia-related care has given Parkinson a perspective that spans the continuum of care. His vision also helped to earn national recognition for the design of one of his assisted living centers, and the title of “Outstanding Business in Northeast Johnson County” for his company.


Mega Session – Fireside Chat: Wednesday, August 7, 8:30 to 10:00 a.m.

AHCA Update

Mary Mayhew, Secretary, AHCA
Mayhew currently serves as the Secretary for the Agency for Health Care Administration in Florida and was appointed by Governor Ron DeSantis in January 2019. Most recently, Mayhew served as the deputy administrator and director of Medicaid and the Children’s Health Insurance Program for the Centers for Medicare and Medicaid Services. Previously Mayhew was appointed by Governor Paul R. LePage in 2011 to be the Commissioner of the Department of Health and Human Services, Mayhew served more than six years at the helm of Maine’s largest state agency. She managed many of the state’s most vital programs, including MaineCare (Maine’s Medicaid program), Aging and Disability Services, Child Welfare, Adult Protective Services, Substance Abuse and Mental Health Services, Food Stamps (SNAP), Temporary Assistance for Needy Families (TANF), child support enforcement, agency licensure and public health. As commissioner, Mayhew implemented innovative reforms in Maine’s Medicaid program, focused on improved care coordination and data-informed health care decision-making.


Circle of Excellence Luncheon & Installation of Officers: Wednesday, August 7, 12:00 to 2:00 p.m.

Mega Session - Fireside Chat: Life is Good – The Power of Optimism

Bert Jacobs Co-Founder, Life is Good Company
Keynote speaker Bert Jacobs is co-founder and CEO (Chief Executive Optimist) of Life is Good, which spreads the power of optimism through inspiring art, a passionate community, and groundbreaking nonprofit work. Bert and his brother John launched their business with $78 in their pockets, selling T-shirts in the streets of Boston and at college dorms up and down the East Coast. Today, Life is Good is a $100 million positive lifestyle brand sold by over 2,000 retailers across the US and Canada. Early on, Bert and John were inspired by stories of people, mainly children, facing great adversity. These stories illustrated that optimism is most powerful in the darkest of times and inspired the creation of a fully integrated business model dedicated to helping kids in need. Life is Good donates at least 10% of its annual net profits to the Life is Good Kids Foundation to positively impact over 1 million kids every year facing poverty, violence, and illness. Bert focuses his energy on guiding overall vision and creating the art and message for the brand across categories.